Don't let your important events get missed and start using this Template today! It's as simple as sending a normal message. The subject line is the first thing your subscribers see in their email inboxes or push notifications. In this guide, Ill show you how to create a countdown email campaign that builds urgency around a specific product or event to drive sales. Sign up with Moosend and leverage this powerful feature to engage your audience and boost your conversions today! Learn more in our, Email sending infrastructure made for WordPress, "3 Simple Ways to Use Personalization in Emails to Improve Engagement", "How to Promote Your Sales With Email Marketing + MailPoet WooCommerce Segmentation", "6 Best Practices for Effective WooCommerce Follow Up Emails", Do Not Sell or Share My Personal Information, https://reallygoodemails.com/emails/product-reveals-problem-solving-at-distributed-2021, average person receives over 125 emails per day, https://reallygoodemails.com/emails/last-call-for-vip-benefits, 34.2% of all emails being opened in Apple Mail, 3 Simple Ways to Use Personalization in Emails to Improve Engagement, How to Promote Your Sales With Email Marketing + MailPoet WooCommerce Segmentation, 6 Best Practices for Effective WooCommerce Follow Up Emails, What a countdown campaign is + when to use one, Examples of high-quality countdown emails, How to structure your countdown email campaign, When a limited-time offer is about to run out, When youre selling tickets for an event happening on a specific date, If youre counting down the days until the end of a sale, If youre only accepting people into a specific program or course until a certain date, When a product/service is going to stop being produced or sold after a specific date, When a product/service is going to increase in price after a specific date. Automate repetitive tasks, and provide a more personalized experience for your customers. This email tells subscribers that theyre running out of time to take advantage of your offer, using words like last call and final hours to create an increased sense of urgency. A countdown email campaign is a series of three or more emails counting down to a specific event. Now more than ever, grabbing attention for and building anticipation for your next #event is critically important. And even though these special events are now consisting of drive-through birthday parades, Zoom happy hours and other alternatives, these celebrations are still something to look forward to. The additional information section of your event reminder email is like a freestyle section. That way, you make it the focus of the whole message. You can access it directly when you sign up for a free account. Upgrade to Microsoft Edge to take advantage of the latest features, security updates, and technical support. Make sure your call to action is large and placed in a spot where subscribers will see it quickly. Now log in to your Moosend account, hover over the add icon, and click on New Campaign. From the available options choose Regular campaign and click on Create., Now youll be able to set basic settings. But if you want to include a countdown timer in your email marketing without distracting from your wider messaging or interfering with your brand guidelines, this is a good example of how to do it. Event Countdown is a free and simple application for iOS devices. And you want to explain it all as quickly as possible, like this email from Everlane, which features a short introduction and one-sentence descriptions of the products available. How many times you got invited to a party or dinner or an event, and you forgot about it? Unopened emails mean that your subject line didnt trigger your subscribers curiosity. With only hours to go until the time-limited discount drew to a close, the home decor brand sent this email to its subscribers: The timer is at the very top, meaning your eyes are naturally drawn toward it on opening the email. Most countdown email campaigns should include at least three emails: Your first email should announce what youre counting down to and explain the basics: how long the countdown will be, why subscribers should take action, what action you want them to take, and how they can take that action. End-of-line stock is often seen as a hindrance, eating up (physical) space in your warehouse and (virtual) space on your website. You have a few decisions you have to make about the duration and frequency of your countdown is it going to last 10 days, weeks, or months? ", 17. Try it out, and if it works, do it some more. See below . You can invite your participants to download your events app in a similar reminder email sample. and process your personal data to optimize our website such as by improving Its a campaign that should include at least 3 reminder emails. Live Countdown Timer With Animations. Are people commenting on the blog, retweeting your tweets, or liking your Facebook posts? This email, or series of emails, goes out during the countdown itself. If thats not your cup of tea, learn how to send HTML emails from Gmail. For instance, we analyzed more than one billion popups and discovered that those with a countdown timer (8.07 percent) convert better than those without a countdown timer (3.79 percent) by 112.93 percent. Countdown timers are a truly unique feature that you can use in your email campaigns to make your design stand out from your competition and incite a feeling of urgency in your subscribers. Then, drag and drop the Timer item into an empty container inside your template. ", 10. Encourage event registration People notoriously wait until the last minute to RSVP. In this example, Flat Tummy Co opts to draw attention to the discount on offer and the call to action by highlighting both with a green background: The risk here is that the countdown timera key way to drive actioncould get lost amid all the noise. Your invitation reminder email campaign is a drip campaign that consists of more than one email: Now that you know how many emails to send, you have to craft your event reminder emails content and set up your event reminder timeline. For code that does not have to interact with legacy .NET Framework synchronization APIs, consider using System.Threading.Tasks.Task objects or the Invoke method for an even easier approach to expressing fork-join parallelism. It supplemented the initial message with a follow-up email sent four hours before the end of the sale to create further urgency: Not only did The Diamond Stores Black Friday emails see a click-to-open rate of 24 percent, but the brand also achieved a 400 percent increase in conversion rates. The timer does the visual legwork of catching attention and creating urgency, while the body of the email supports the CTA and leads to the button that prominently stands out. Contact tags trigger emails to subscribers who share specific information in common and send personalized emails. Sending a plain-text reminder email for an event makes your registrants feel that youre personally interested in meeting them at your event. It's as simple as sending a normal message. "If you keep on believing, the dream that you wish will come true." Countdown calendars serve as a method of reminding attendees of how soon an event is happening and get them excited about attending. Here is a plain-text reminder email template for an event created in Automizy: The objective of an invitation reminder email is to remind your audience about the event. I consent to receive communications about Sitecore's business in accordance with Sitecore's Privacy Policy. One in eight consumers say theyd never order from a retailer again if a delivery arrived late, according to Oracle Retail. A countdown campaign is a smart way to keep your target audience focused on you for a longer period of time. COPYRIGHT 2023 INTERPROSE. Use visual cues like arrows and people looking in a specific direction to direct subscribers attention to your call to action. The primary element to include in your reminder message has to be the title of your event. Stick to your calendar and post at your chosen frequency and duration. Best of all, email countdown timers dont require months of planning to implement. Select a countdown type and then a date and theme. The use of the promo code is essential so as to track and measure the effectiveness of the campaign. And looking specifically at the world of email marketing, research from one study found that emails containing countdown timers generate 1.7X more revenue per recipient than timer-less emails. Interprose is your trusted partner to help you engage audiences, influence decision makers and grow your business. They're perfect for any pics of you packing your suitcase, or going shopping for new clothes. The great thing about delivery-based countdowns is that the fear of missing out on a purchase is all the motivation you need to seal the deal. Including a countdown for the close of registration is a great way to motivate readers to finally make a move and sign up. start the timer with 1 second interval timer.start (1000) this.start = function Sunski 5. You have your flights booked and hotel reserved, and now, it's time for you to wait. Each email builds on the last one, increasing the sense of urgency and sometimes also offering additional incentives to win over people who are debating a purchase. Thats why it makes sense to tell shoppers how long they have to take advantage of next-day delivery. These quotes can be turned into handy graphics that are great to share on social media and help you visually stand out: Image courtesy of IEEE Technology Time Machine. Motion Mail allows you to customize the style of your timer. For example, you might decide to write blogs on the top five reasons why people should attend your webinar. Set up automatic resend to email non-openers. You simply cant risk forgetting about sending a reminder email on time. Any changes youve made so far to any of the available settings will take effect once you click on the Generate Timer button. A calendar will appear that allows you to set the day and the exact time (on the other tab) that your timer will expire. Flash sales are the ultimate opportunity to leverage countdown timers since by nature they dont last long. You dont want to start posting only to realize you have run out of content right in the middle! Although customer behavior and preferences change dynamically, this specific customer drive will always be the same, namely the fear of missing out. The basic pattern follows the model for unified cancellation, which was introduced in .NET Framework 4. How to use countdown email timers 1. Since you're here, you'll learn: Just reminding. What Is Email Marketing? Something as simple as a black box with 2 days written inside in white text can attract viewers attention and convey a sense of urgency. The coupon codes in particular are large and use contrasting colors to make them, and the information about each coupon, highly visible. Next, youll want to outline the overall structure of your campaign. Instances expose a WaitHandle for integration with other .NET synchronization APIs, such as WaitAll. Informing your audience about your event is as important as reminding them about it. By submitting my contact information, I confirm that I have read and agree to the. Theres a lot of information to communicate when you announce a sale. We all know that consumers can go crazy to partake in such limited runs, so a countdown timer cannot be absent. Instances can be reused after Wait has returned by calling the Reset method. Start planning your first countdown email campaign today! WooCommerce follow up emails are automated messages sent to customers after they perform a certain action. The only problem is that with every new plan I make, the more excited I get. As you can see in the above example, Bonobos ran a sitewide 25% discount. You might feel optimistic about one event reminder subject line, but thats only an opinion that might result in a low open rate. According to HubSpot, 46 percent of email readers are using mobile devices. Our website uses cookies to improve your experience. Well, at the end actually. FOMO will kick in and do the job for you. If you have an FAQ page for your event, its good to include it in your reminder email so your prospective attendees have all their concerns answered without the need to make a phone call or writing an email to get an answer. When creating your PR and marketing goals, consider using countdowns for some extra attention. Clocks ticking! In your event registrants inboxes, a plain-text will look exactly like a personal email youve sent through your own Gmail account. The Diamond Store wanted to ensure its Black Friday campaign cut through all the noise. You dont want your event registrants to forget about your event. Using an active voice emphasizes the subject of the sentence and makes the sentence more straightforward and concise. Share your countdown by copying the web address (URL). "I've already got vacation on my mind. Its time you started using countdown timers. However, we know that if we buy something at midnight, its unlikely to arrive the following day. ", 19. Typically, cancellation is applied to a logical operation, and that can include waiting on the event as well as all the work items that the wait is synchronizing. So, why not capitalize on this practice for your next PR or marketing outreach campaign? BONUS:Get More Email Countdown Timer Examples and Ideas. Time is money! If you do a multi-day countdown, you can send one of these emails every day, varying the emails by focusing on different aspects of the products/services on sale. Message During and After Count Display different messages during your countdown and once it's reached 0 so your visitors know that a sale or event is over. Boost your WooCommerce stores revenues thanks to MailPoets email marketing features directly in your admin. If youre sending a webinar email, highlighting the time and date is not enough. When youre holding physical events, your participants are in the room and they can see when the presentation is starting. Follow the steps below and youll have it set up in no time! Recently, Macysalso sent a last chance timer email for a special sale. Pro tip: If youre counting down to a product release or a sale, consider giving subscribers a secret link so they can take advantage of your offer before anyone else. With all those different elements vying for space, it can be hard for email marketers to decide which detail is most important. Lets take a look at nine real-world email countdown timer examples you can borrow ahead of your next sale or promotion, grouped into three different use cases. It comes with a countdown timer, reminders for important events, and a calendar. Watch a series of quick video courses created to guide you through all our platforms features step by step. In fact, using a customers name is the most basic form of personalization around. But opting out of some of these cookies may affect your browsing experience. Here is a common mistake marketers make when sending event reminder emails. Thats what Skillcrush does in this class registration email: The timer, by Motion Mail app, shows readers they only have a few hours left to sign up. This means your event registrants will get to see your subject line before they see your email copy. Keep in mind to not send reminder emails on Monday when everyone is deleting the emails theyve received during the weekend. Test your subject lines before sending them to make sure you only send emails that stand out in a crowded inbox. Your thank-you note can be just the first sentence you start your reminder email with. However, The Body Shop gets away with it through its smart use of color theory. "It's the final countdown!" But the use of a slightly larger font and white text against a slightly off-pink color ensures that it still manages to cut through. Explore 22 of our favorite event planning quotes: 1. With Automizy software, you can automate the communication with your event registrants and save the time that you can spend on managing your event. New Years, birthdays, graduations are all typically marked with a countdown. Essentially, youve got nothing to lose with end-of-line products: you can apply aggressive discounts and market them however you want because your only goal is to shift them as fast as possible. Join 113,805 subscribers & get original tips and tricks delivered to your inbox each month. One Kings Lane gives us a textbook example of how to use a countdown timer to generate urgency around the impending end of a sale. This adds a visual layer of urgency, as well as showing subscribers exactly how much time is left in your sale/event. Simply put, a countdown timer in emails is a visual representation of a countdown clock that's embedded in your email, with the aim to make consumers act on the spot. README.md. Visit our library to install one of our pre-built workflows or for some killer marketing inspiration. Event participants love to share the event theyre attending on their social channels to see who in their network is attending the event too. Establish the details of your offer in the smallest possible number of words. See the seconds tick down to your vacation, wedding, or retirement. Grow your audience and your business, with simpler marketing processes. But opting out of some of these cookies may affect your browsing experience. Automate your marketing with best practice email workflows. In this example by Burberry, the email design is elegant and purposeful. Use this to see how the bot is chugging along.!countdown. Your registrants already know about it, thats why they registered in the first place. Its not the first thing you notice on opening the emailthat prize goes to the text on the yellow background. Use your registrants email addresses to send event updates and reminder emails. "Bags packed. function _timer (callback) { var time = 0; // The default time of the timer var mode = 1; // Mode: count up or count down var status = 0; // Status: timer is running or stoped var timer_id; // This is used by setInterval function // this will start the timer ex. Planning ahead ensures that you have enough content to last through your whole countdown. Browse our free templates for countdown designs you can easily customize and share. Apply waiting periods between your reminder emails to make sure your emails are sent correctly in time with your events timeline. Choose the appearance : You can start adding them to your email campaigns straight away. By subscribing to this BDG newsletter, you agree to our. The huge countdown clock along with the excellent email subject line will make even the hardest consumer break. These cookies will be stored in your browser only with your consent. In event email marketing, your subject line is as important as your email copy and as your event. Pick a topic or general theme for each post in your countdown. This will help you create focused content and make it easier to measure the results when a campaign is finished. Note: Keep in mind that the time you set the timer is based on your time zone and will expire at the same time for all users. A/B testing your subject lines let you try things out, and the system will pick the top-performing variation. According to Barilliance, the average conversion rate for email marketing campaigns was 15.22% in 2021. Send hyper-personalized messages that convert. Note: Dont forget to hit the Generate Timer button if you want to see the changes you make to your timer in real time. Your email will be looking like this after this step: Now click on the Timer and its settings will appear on your right. This way you can count down to an upcoming event with your friends and family. To make the most of your countdown campaigns, remember four rules: So what are you waiting for? Its signal count can be incremented after the instance is created. We want to keep it simple. "Vacation mode is already on for me." 7. - Mason Cooley 3. Countdowns allow you to build momentum towards your event or news, which keeps your brand in the spotlight longer. countdown messages can be different depending on the time left, f.e. But theyre an incredible way to call attention to special emails when its time to really compel readers to act. Generally, there are 2 types of timers that you can embed in your emails, HTML code timers and GIF countdown timers. MVMT decided to extend their Cyber Monday sale, so it would be an omission not to include a countdown timer to nudge those wavering customers into purchasing before the end date. High quality photography, illustration, GIFs, and other elements of good email design show readers the sophistication and cohesion of your visual brand identity. This one includes a data visualization: the circular graphs around each number correspond with the time left. To do that, click on Start designing. Largest {Event Type} in {Geographic Location}: {Event Name}. It means the first bright, striking element you see is the countdown timer. You might have a webinar scheduled and decide to post daily for the 10 days leading up to it, or you might have a big conference and decide to post weekly for the preceding 10 weeks. These cookies are set by us and our advertising partners to provide you with relevant content and to understand that contents effectiveness. Countdown design: On the main thread, the call to Wait will block until the signal count is zero. You also have the option to opt-out of these cookies. Include social sharing CTAs in your event reminder message to motivate social media interactions for your event. Are you joining us tomorrow at {Event Name}? From all event participants, we will randomly select one participant to receive a PlayStation5 Digital Edition Console (valued at US$827). We want to keep it simple. When we buy something, we dont want to wait a month, a week, or even a couple of days for itwe want it right now. Create additional excitement and urgency by putting a countdown clock at a visible spot. You can highlight different panels, different guests, and other aspects of the event experience. Want to generate more clicks and sales from your email marketing? Venue details (parking, nearby transportation. "[Insert number] days until the good vibes only. Its a great use of the timer at the top of the inverted pyramid structure of this email. ColourPop takes a similar approach to One Kings Lane, but the big difference here is the striking use of color. Proudly open source. Mobile event apps have changed organizations perspectives towards event management. We also use third-party cookies that help us analyze and understand how you use this website. A Beginners Guide [2023], Top 9 Flodesk Alternatives In 2023 [Compared], Definitive List of 168 Spam Words To Avoid [2023], Get More Email Countdown Timer Examples and Ideas, What Is Email Marketing & How To Do It [2023], 9 Best Email Marketing Services Reviewed [Update 2023], Ecommerce Email Marketing: The Ultimate Beginners Guide. Only use high-quality photos and illustrations. A highly actionable collection of ecommerce marketing tips and tactics straight from our experts. and attention-grabbing timer, were sure this message got clicks. Choose the time zone, the date of your offer (deadline of your countdown timer), the default language. That means theres less chance of confusion or disappointment. In the past, countdown timers were one of the most powerful tools email marketers had for time-sensitive promotions. These cookies track visitors across websites and collect information to provide customized ads. If youre running a multi-day sale, you might send this email on the morning of the last day; if youre running a single-day sale, this email might go out in the final 4-5 hours. If your attendants need to print an access QR code to be able to enter the venue, dont forget to include it in your reminder email. Live Countdown Timer With Animations. If you are seeing traction, great! They can be quickly and easily integrated into your existing campaigns, without affecting your wider messaging. Its a powerful tool. By clicking "Allow & Close" you accept the placement and use of these cookies for these purposes.. Choose Yes, pull in old & new contacts to start sending reminder emails to all your registrants. | By the time you reach the CTA you already know youre in for a treat. The Body Shop 4. Clearly, that means youll have to work hard if youre going to stand out.
